Every listing that names your business, in one place
Your name, address and phone number have to match everywhere they appear online. The Citation Tracker follows all 14 major directories, shows you which listings agree with your details and which ones are wrong, and gives you a direct link to each listing to fix it.
An old address or a disconnected number on a site you forgot about is exactly what drags local rankings down — and it stays invisible until you go looking for it.
Know where your details are wrong
All 14 directories, tracked
Google Business Profile, Bing Places, Apple Maps, Facebook, Yelp, Better Business Bureau, Yellow Pages, Foursquare, Nextdoor, Chamber of Commerce, Manta, MapQuest, TripAdvisor and Angi — each with its own status.
Find the listings you forgot
A full sweep runs four searches — one each for your name, address, phone and website — and reports every site where your details appear, including the ones still carrying an old address.
Share it or export it
Send a client a read-only report link, or export the whole tracker to PDF. Agencies hand over the audit without handing over account access.
Citation Tracker
Check allCheck, then fix
Run the check and every directory comes back with a status: consistent, a mismatch against your real details, missing, or found-but-not-confirmed. Each row carries a link straight to that listing so you can claim it or correct it, and you set the status as you go — so the tracker becomes a to-do list that empties.
- Name, address and phone compared detail by detail — not just "mentioned somewhere"
- Google Business Profile checked automatically through the API
- One-click search links to every other directory — they block automated checks
- A full sweep finds listings you never knew existed
- Re-check any row at any time; statuses are yours to set
- Import your own list from a spreadsheet if you have one
Citations and NAP consistency, explained
A citation is any place online that names your business with some of its details — a directory, a review site, a chamber listing, a local news mention. Google cross-references those mentions to work out whether your business is who it says it is and where it really is. When your name, address and phone number agree everywhere, those signals reinforce each other. When they disagree, they compete.
Why consistent NAP matters
The damage is usually caused by old details rather than bad ones: a previous address, a number you stopped using, a suite number typed differently on four sites, a business name with or without “LLC”. None of it looks wrong on its own — but to Google it reads as several different businesses, so it withholds the confidence that puts you in the local pack. Cleaning them up is one of the highest-value, lowest-glamour jobs in local SEO.
How the tracker checks each directory
We are straight about this, because it decides how you use the tool. Google Business Profile is checked automatically through the same business API the rest of the app uses, so its name, address and phone are compared for you. The other directories actively block automated requests, so for those the tracker gives you a one-click search that opens the listing already searched, and you set the status once you have looked. That is why every row is one click to reach rather than one click to believe.
The listings you didn’t know about
The directories on the list are the easy half. The other half is everything else — an old directory from a previous agency, a chamber page from years ago, a scraper site carrying your number. The sweep runs four searches, one for each detail, so a result can be reported as “matches your phone but not your address” rather than a bare mention, and Google’s own surfaces are filtered out so you only see sites that count.
Where it fits in your local SEO
Citations hold up the rest of the work. A complete, verified Business Profile, review replies, scheduled posts and a clean on-page audit all get more out of a business whose details agree across the web. If you would rather not chase them yourself, citation building is also available as a done-for-you service — we claim and correct the listings and you watch the status column turn green.
Frequently asked questions
What is a citation? +
Anywhere online that names your business alongside some of its details — a directory such as Yelp or Yellow Pages, a review site, a chamber of commerce listing, a local news piece. Google treats those mentions as evidence about your business, which is why the details need to agree.
How many directories does the tracker cover? +
Fourteen: Google Business Profile, Bing Places, Apple Maps, Facebook, Yelp, Better Business Bureau, Yellow Pages, Foursquare, Nextdoor, Chamber of Commerce, Manta, MapQuest, TripAdvisor and Angi — each tracked with its own status.
Does it check Yelp and Facebook automatically? +
No, and no tool can reliably: those directories block automated requests from servers. Google Business Profile is checked automatically through the API. For every other site the tracker opens the search for you and you confirm the status, which is why we do not pretend the result is machine-verified when it is not.
What does “needs review” mean? +
The listing was found, but its details could not be confirmed from the information available — a search snippet rarely shows a full address. Rather than guess, the tracker marks it for you to look at, so you are never shown a confident answer that is wrong.
Can I share the report with a client? +
Yes. Generate a read-only report link that shows the tracker without exposing your account, or export the whole thing to PDF for a proposal or a monthly update.
Can I import a list I already have? +
Yes — import rows from a spreadsheet and they join the tracker alongside the built-in directories, so you can track the industry-specific sites that matter to you.
Do I need to connect Google? +
Only for the automatic Google Business Profile check and for the sweep. The tracker itself, the directory links and the report are all usable without connecting an account.
Find out what Google thinks your address is
Run one check across 14 directories and see exactly which listings disagree with your details.
Start free — no card needed